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	<title>REAFFINITY Software &#187; Mortgage Lenders</title>
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	<link>http://reaffinity.com</link>
	<description>Affordable software for your small business</description>
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		<title>Retiring the Telemarketing Leads Manager</title>
		<link>http://reaffinity.com/2009/08/leads-manager-retires/</link>
		<comments>http://reaffinity.com/2009/08/leads-manager-retires/#comments</comments>
		<pubDate>Fri, 28 Aug 2009 15:57:08 +0000</pubDate>
		<dc:creator>hank</dc:creator>
				<category><![CDATA[Leads]]></category>
		<category><![CDATA[Mortgage Lenders]]></category>
		<category><![CDATA[Software]]></category>

		<guid isPermaLink="false">http://reaffinity.com/?p=177</guid>
		<description><![CDATA[Ever have one of those days when you&#8217;re undecided about a decision until something comes along to force your hand?  Today is one of those days. I&#8217;ve been on the fence about our Leads Manager telemarketing software &#8211; until I saw the news about the FTC&#8217;s new rule prohibiting unwanted robocalls.
The Leads Manager software [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Product Will Speak For Itself</title>
		<link>http://reaffinity.com/2009/08/the-product-will-speak-for-itself/</link>
		<comments>http://reaffinity.com/2009/08/the-product-will-speak-for-itself/#comments</comments>
		<pubDate>Thu, 20 Aug 2009 16:46:57 +0000</pubDate>
		<dc:creator>hank</dc:creator>
				<category><![CDATA[General Interest]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Mortgage Lenders]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Software]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://reaffinity.com/?p=172</guid>
		<description><![CDATA[Funny how things work out.  
Like many others, I&#8217;ve been blogging as a way to make products that I&#8217;ve built visible.  Admittedly I could do a better job of describing how they work but I blame that on a software developer&#8217;s conceit, which is that the product will speak for itself.  In [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Great Customer Service</title>
		<link>http://reaffinity.com/2009/07/great-customer-service/</link>
		<comments>http://reaffinity.com/2009/07/great-customer-service/#comments</comments>
		<pubDate>Wed, 22 Jul 2009 23:15:01 +0000</pubDate>
		<dc:creator>hank</dc:creator>
				<category><![CDATA[Customer Service]]></category>
		<category><![CDATA[General Interest]]></category>
		<category><![CDATA[Mortgage Lenders]]></category>
		<category><![CDATA[Small Business]]></category>

		<guid isPermaLink="false">http://reaffinity.com/?p=156</guid>
		<description><![CDATA[Stories about great customer service abound. One barely mentions the words and Nordstrom&#8217;s legendary customer service comes to mind or dominates conversations.
But there is another relatively new company that promised to deliver happiness to customers and employees. And that company is hardly ever mentioned as having great customer service.  Instead, Zappos.com has been the [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Colorado Association of Mortgage Brokers 2nd Quarterly Event 2009</title>
		<link>http://reaffinity.com/2009/06/colorado-assocation-of-mortgage-brokers-2nd-quarterly-event-2009/</link>
		<comments>http://reaffinity.com/2009/06/colorado-assocation-of-mortgage-brokers-2nd-quarterly-event-2009/#comments</comments>
		<pubDate>Mon, 08 Jun 2009 20:15:47 +0000</pubDate>
		<dc:creator>hank</dc:creator>
				<category><![CDATA[General Interest]]></category>
		<category><![CDATA[Mortgage Lenders]]></category>

		<guid isPermaLink="false">http://reaffinity.com/?p=143</guid>
		<description><![CDATA[The Colorado Association of Mortgage Brokers will be holding their 2nd Quarter 2009 Event this Wednesday, June 10, 2009.  Just like the 1st Quarter event, this will be held at the Downtown Aquarium from 4:00 &#8211; 7:00pm.
The event will feature Cary Whitaker from DORA speaking about Colorado&#8217;s State Law Updates and the S.A.F.E. Act, [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Creating A Leads Database Application</title>
		<link>http://reaffinity.com/2009/05/creating-a-leads-database-application/</link>
		<comments>http://reaffinity.com/2009/05/creating-a-leads-database-application/#comments</comments>
		<pubDate>Tue, 12 May 2009 15:42:18 +0000</pubDate>
		<dc:creator>hank</dc:creator>
				<category><![CDATA[Leads]]></category>
		<category><![CDATA[Mortgage Lenders]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Software]]></category>

		<guid isPermaLink="false">http://reaffinity.com/?p=135</guid>
		<description><![CDATA[I know I told you that I&#8217;m a big fan of spreadsheets but I&#8217;m also a big fan of affordable software.  In fact the less expensive, the better your return on investment &#8211; that&#8217;s something every business owner knows and appreciates.  And as much as I wish I could give away all our [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>One Click Import</title>
		<link>http://reaffinity.com/2009/04/one-click-import/</link>
		<comments>http://reaffinity.com/2009/04/one-click-import/#comments</comments>
		<pubDate>Wed, 29 Apr 2009 15:37:36 +0000</pubDate>
		<dc:creator>hank</dc:creator>
				<category><![CDATA[Leads]]></category>
		<category><![CDATA[Mortgage Lenders]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Software]]></category>

		<guid isPermaLink="false">http://reaffinity.com/?p=132</guid>
		<description><![CDATA[Do you use software that makes you jump through hoops to import leads?  
Don&#8217;t answer that yet.  
One simply has to look at the many software products that are available ready to serve any purpose.  Then the question becomes &#8211; do you use software that allows you to import your leads into [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Leads Leads Leads</title>
		<link>http://reaffinity.com/2009/04/leads-leads-leads/</link>
		<comments>http://reaffinity.com/2009/04/leads-leads-leads/#comments</comments>
		<pubDate>Mon, 13 Apr 2009 20:28:19 +0000</pubDate>
		<dc:creator>hank</dc:creator>
				<category><![CDATA[Leads]]></category>
		<category><![CDATA[Mortgage Lenders]]></category>
		<category><![CDATA[Software]]></category>

		<guid isPermaLink="false">http://reaffinity.com/?p=126</guid>
		<description><![CDATA[Very simply put, this is about leads.  My guess is that you&#8217;re asking why.  Why write a post devoted to leads?
Well, in this new world where transparency is king, whether you provide it or others provide it for you, I want to be upfront about what we&#8217;re trying to accomplish.
You see, we sell [...]]]></description>
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		<title>Announcing The Leads Manager Calyx Point Plugin</title>
		<link>http://reaffinity.com/2009/04/announcing-the-leads-manager-calyx-point-plugin/</link>
		<comments>http://reaffinity.com/2009/04/announcing-the-leads-manager-calyx-point-plugin/#comments</comments>
		<pubDate>Mon, 06 Apr 2009 20:40:16 +0000</pubDate>
		<dc:creator>hank</dc:creator>
				<category><![CDATA[Mortgage Lenders]]></category>
		<category><![CDATA[Software]]></category>

		<guid isPermaLink="false">http://reaffinity.com/?p=114</guid>
		<description><![CDATA[If you&#8217;re a mortgage broker using Calyx Point as your loan origination system, you may be wondering if there&#8217;s a good way to retrieve and work with the client loan data you&#8217;ve accumulated over the years.
The good news is the answer is Yes.
REAFFINITY is pleased to announce the availability of our Leads Manager Calyx Point [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Increase Business in 5 Minutes A Day</title>
		<link>http://reaffinity.com/2009/03/increase-business-in-5-minutes-a-day/</link>
		<comments>http://reaffinity.com/2009/03/increase-business-in-5-minutes-a-day/#comments</comments>
		<pubDate>Tue, 31 Mar 2009 17:20:34 +0000</pubDate>
		<dc:creator>hank</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Mortgage Lenders]]></category>
		<category><![CDATA[Small Business]]></category>

		<guid isPermaLink="false">http://reaffinity.com/?p=100</guid>
		<description><![CDATA[How&#8217;s business?  
You probably hear that a lot.  I know I do.  When asked where most business comes from, many mortgage brokers answer &#8220;referrals&#8221; &#8211; with what I sense is a relief that they&#8217;re not making calls anymore.  Good for them.  A steady stream of clients without working to get [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Target Market 1: Mortgage Brokers</title>
		<link>http://reaffinity.com/2009/03/target-market-1-mortgage-brokers/</link>
		<comments>http://reaffinity.com/2009/03/target-market-1-mortgage-brokers/#comments</comments>
		<pubDate>Sat, 28 Mar 2009 23:03:07 +0000</pubDate>
		<dc:creator>hank</dc:creator>
				<category><![CDATA[Mortgage Lenders]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Software]]></category>

		<guid isPermaLink="false">http://reaffinity.com/?p=94</guid>
		<description><![CDATA[People who know me from my days at Fortune 100 companies probably aren&#8217;t surprised by the shift to writing software for small businesses.  After all, the companies themselves have been trying to find a way to sell their expensive software to the small to mid-size business market for years, usually with little success. Not [...]]]></description>
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