Stories about great customer service abound. One barely mentions the words and Nordstrom’s legendary customer service comes to mind or dominates conversations.
But there is another relatively new company that promised to deliver happiness to customers and employees. And that company is hardly ever mentioned as having great customer service. Instead, Zappos.com has been the [...]
I’m looking to buy a book. Mind you not just any book, but one that fits my needs at the moment. The title and topic aren’t relevant.
And this isn’t the first time I’ve bought a book. Truth be told I buy a lot of books. So much so that I have a [...]
I’m going to tell you how I got a free computer from Apple.
Well free is a misnomer since the computer that it replaced was originally quite expensive. This is really a story of customer service and how great customer service can create more value in the long run than the cost of a product. [...]
